Ray Kang

Summary of Qualifications	Expertise in rapid cost effective strategic identification, definition, planning, development, and management of high growth service propositions with emphasis on market start up and development. Executive and management experience in sales, sales support, product marketing and product development. Results focused adaptable team leader, and contributor. Proven creator of market defining and leading propositions and positioning.
Work experience	2002 – Current               Edify Group LLC                                                      Orono, MN Principal and Founder Internet guerilla marketing and market testing Go to market strategy development and proposition development Strategic and tactical sales and marketing consulting Tactical assessment and analysis Business development Select Clients: MCI, OpenReach, PartnerTel 2001 - 2002                    Qwest Communications International                         Denver, CO Vice President of Product Management Creation and execution of strategic and tactical marketing and product plan to develop a new Qwest solutions business through management and leverage of existing CPE resale, hosting, professional services, vXML IVR and managed services businesses. Developed go to market plan and launched 2 new supporting propositions in first 90 days, and launched Qwest Solutions business in first 180 days in position. Revised contact center solutions strategy and captured business with Target, and American Express, as well as partnerships with Genesys, and SpeechWorks and 9 systems integrators in less than 5 months. 2001 - 2001                    XO Communications                                                Reston, VA Vice President of Field Marketing Responsible for development and execution of field marketing lead generation campaigns and programs, through field deployed marketing organization with 2 directors and 28 individual contributors. Development and management of processes for handling individual case basis pricing, feature/function, capital deployment and contract negotiation. 2000 – 2001                  Wizmo, Inc (application service provider)                  Eden Prairie, MN Vice President of Product Marketing Responsible for creating service proposition and go to market strategy with 65% gross margin and 20% month over month growth rate Developed and presented product and technical sections of funding pitch book successful in garnering $35 Million in investment and partnerships from Hewlett Packard, Novell, Sandler Capital and Wheatley Partners. Secured an exclusive relationship with one of three independent software vendors, identified by the Yankee Group, as critical to the success of small and medium business application service providers, through collaboration with the Vice President of sales. Generated one third of the company’s fiscal 2000 application service provider revenues through the sale and development of an application infrastructure provider proposition, which captured the strategic online proposition of a top five educational independent software vendor.  Created a rapid prototype market development model capable of delivering billable service within two months. 1998 – 1999                  WAM!NET (application service provider)                    Eagan, MN Vice President of Product Development and Marketing Responsible for leading 100+ WAM!NET development and product management resources in the creation of global service offerings and software products for graphic arts, entertainment and medical markets. Integrated network and software product offerings into a single global service offering. Planned and developed: Fifth generation software product offering First Internet service offering. First media asset storage service First medical image storage service and the first network service offering ever approved by the Food and Drug Administration. Reduced the number of development resources required for development by 30%. 1992 – 1998                  MCI Telecommunications                                          Richardson, TX Director of Broadband and Multimedia Marketing Responsible for establishing domestic and international broadband and multimedia strategic direction, developing and executing internal and external marketing plans for commercial broadband data services, network management outsourcing services, multimedia services and associated services, and related partnerships, alliances and holdings, and public representation to industry analysts, consultants, media and customers. Responsible for profit and loss of $1B+ annual revenue stream. Developed and launched four new services and grew annual revenues in 1998: $500M+., 1997 $300M+, 1996 $200M+, 1995 $100M+ Captured more than double MCI’s traditional market share penetration with the introduction of new services. 1983 – 1992                  MCI Telecommunications                                          Richardson, TX Sales, sales management and field marketing management positions Responsible for management and delivery of nationwide sales support for conferencing services with over 5000 customers and 40% growth with greater 50% net margin. Responsible for all sales and customer service to one of the company’s five largest commercial accounts, J.C. Penney, as well as E-Systems, Digital Switch, and Southwest Airlines accounts. Corporate Award for Top 1% Annual Sales Achievement
Education	1977 – 1983                  Cornell University                                                     Ithaca, NY Bachelor of Science, Business Management and Marketing

 

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