Edify Group, LLC
Steve Saroff

Business Background

Steve is an EdifyGroup LLC principal and founder. He has a broad and diverse background as an entrepreneur, marketing consultant, software developer, and writer. Steve has created innovative businesses, marketing approaches, software solutions and patented technology for his own businesses as well as for companies in the medical, media and graphic arts industries. Some of the businesses, which have benefited from his work and innovations include, Kinkos, Alphagraphics, Wyse Technologies, Nike, Ralston Purina, Rock Bottom Breweries, Time Warner, Sony, Quad/Graphics and the Department of Energy. As one of two founders of Freemail Inc, Steve developed innovative website marketing techniques and technology, which garnered the company tens of thousands of website visits per week, and reviews from industry leading magazines (e.g. PC Magazine, PC Week, Success Magazine, Mac Week, Mac User, Windows Magazine), all while the company was being operated out of the laundry room in his home.

Prior to focusing on business and technology, Steve was a freelance writer with works published in Redbook and other national magazines. Steve’s personal website, www.saroff.com receives thousands of visitors each week attracted by his photos of the Burning Man event.